Southern  Honda Powersports

Southern Honda is located in Chattanooga Tennesse and has sold over 65,000 street bikes, dirt bikes, ATVs, and PWCs since 2004. That makes us the largest Honda powersports dealer in the nation, TEN years and counting. We have become a destination for riders from Georgia, Alabama, Kentucky, North Carolina, South Carolina, Ohio, and Florida. Whether it's a Gold Wing rider from New York or a CBR enthusiast from Atlanta we have you covered. No doubt that Chattanooga is a motorcycle town so we fit right in to the landscape.

No matter where you are in the country, if you see someone riding a Honda, there's a fair chance it came from Southern Honda.

With our 100,000-square-foot Chattanooga headquarters, you're never more than an easy interstate drive or convenient flight away from our massive inventory, awesome prices, and unbeatable customer service.

Our parts department spans over 15,000 square feet and is packed full of gear from Shoei, Fox Racing, Icon, HJC and more. Here you can try it before you buy. We offer a huge selection of offroad wheels and tires from ITP and STI so if you are looking to hook up that Honda ATV this is the place to do it.

Did we mention that we are an awesome source for Motorcycle and ATV Financing? We have more lenders on file than anyone in Chattanooga and can finance local folks as well as people from out of town. Our professional staff is a Council of Excellence award winner from American Honda Finance from 2006 til present which means we know how to get the money you need when you need it.

All prices on are for base model, standard-color units. Parts, accessories, and special finishes (i.e., camo, pearl, etc.) may cost more. Prices include all Bonus Bucks, discounts, and incentives. Due to high demand and constant changes in market conditions, prices are subject to change at any time. Call (800) 959-5432 for up-to-the-minute pricing.